Tag Archive: wedding dress shop Farnborough Hampshire


So you’ve found your dream gown, to-die-for shoes, the stunning hair accessory and perhaps you’re opting for a veil…. but have you thought of one of those very traditional items that not too long ago was on every brides’ shopping list… the garter?

Amelie garter

Traditionally, a garter is worn by the bride on her wedding day and the groom removes his new wife’s garter, which he tosses to the unmarried male guests.  As with many traditions, the origins of removing the garter started in the Middle Ages where the groom’s men would rush at the new bride to take her garters off – believing than an article of the bride’s clothing would bring good luck!  As you can imagine, this may result in the dress being somewhat damaged (and perhaps pyschological trauma to the bride!) so the tradition changed so that the bride would remove articles of her clothing, including the garter, and toss them to the male guests for good luck.  Thankfully, this practise has further evolved and nowadays, the bride is usually only expected to throw her bouquet to unmarried females, and the groom may remove the garter (if the bride will allow!)

We love traditions and have searched high and low to find beautiful garters that we think are special enough to be worn with our gowns, and we are delighted to have found Atelier Rousseau.  Charlotte, designer at Atelier Rousseau, designs exquisite, unique high quality garters – destined to be heirloom pieces - all hand-made using the finest fabrics in Kent, England.  Forget any preconceived ideas you had about garters based on what you may have come across elsewhere (I’m talking about horrible low quality fabrics, poor finish and scratchy laces) the pieces that Charlotte makes are truly unique and very special.  Finished in the finest silk dupions, French laces and with exquisite details such as freshwater pearls, Swarovski crystals and silk satin ribbons, these garters are beautiful couture pieces of jambe-bijoux (leg jewellery)!

So whilst we were perusing the veritable treasure trove of garters that Charlotte makes, we also came across horseshoes.  Not something we’d set out to source, but seeing them sparked a memory of when I was about six years old of being ordered by my mum to run up to the bride and present her with a ‘lucky horseshoe’.  Again – tradition.  A tradition that we don’t see as much these days (and frankly, when you look at some ‘lucky horseshoes’ you probably wouldn’t want them in your wedding pictures – thinking of those tacky silver plastic things that you see in novelty shops. Yuck).  No, the horseshoes by Atelier Rousseau are a frippery that you would quite happily have in your wedding pictures and again, are made with the highest quality materials using authentic traditional lightweight silver horseshoes.

So here’s the legend bit:  It’s been told that the 10th Century Archbishop of Canterbury, Dunstan, who was a former blacksmith managed to outwit the devil. The devil was thought to have asked Dunstan to shoe his hoof but clever old Dunstan realised in the nick of time that his customer was the devil and nailed the shoe on as painfully as he could, and the devil begged for mercy. Dunstan agreed to remove the shoe on condition that the devil agreed never to enter a place where a horseshoe was hung over the door.  Horseshoes have become a symbol of good luck and you’ll often see (particularly in old houses in the countryside) a horseshoe above the door.  The legend is that in order to retain the good luck the horseshoe should be hung with the shoulders pointing upwards otherwise all the luck in your marriage would fall out.  Harsh, but true. Apparently.  Horseshoes are also thought to help with fertility – I’m guessing that’s why my mum was so insistent on my running up to the bride and handing over that horseshoe when I was young – must’ve worked as the bride had a healthy little baby boy within a year of the wedding!  OK, that’s probably coincidence, but it’s a nice story….

All of the garters and horseshoes will be available in our Farnborough boutique from 1st November 2011, but are available to order beforehand if required.  We’ll also have them (and an extended selection from Atelier Rousseau) at our fabulous Accessories Evening on Thursday 3rd November (as well as bubbly, cupcakes, free makeovers and 10% off all accessories purchased that evening)!  Each Atelier Rousseau accessory is beautifully packaged in bespoke boxes also making them an ideal present for the bride-to-be – and whilst not an ‘essential item’ – they are a rather lovely addition to the wedding trousseau.  We hope you love them as much as we do!

 

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The Great Bridal Giveaway

We’re all very excited about our latest promotion at Madeline Isaac-James – giving you the opportunity to win a fantastic prize worth over £7,000 which includes:

  • WIN your wedding dress from the Madeline Isaac-James     collection up to a maximum of £1,000;
  • WIN exclusive use of Highfield Park worth £5,000;
  • WIN your bridal hair consultation and wedding day styling courtesy of Ria Tansley;
  • WIN a pair of Filippa Scott shoes worth up to £350;
  • WIN 10% off your bridal flowers courtesy of Classical Floral Designs.

All you have to do is send us your completed entry form and attend our Champagne Event on 12th March 2009 to stand a chance of winning this amazing prize (see terms and conditions below). Entry forms are available from our boutique, at the wedding shows we’re attending between 8th February and 1st March, or you can submit your entry online using our enquiry form – if using our enquiry form to submit your entry, please ensure you write ‘Great Bridal Giveaway Entry’ in the comments section – all fields must be fully completed to be valid.

The Champagne Event starts at 6.30pm, and the winner’s name will be drawn at 7pm.

Make sure you return your completed entry form to 20 Alexandra Road, Farnborough, Hampshire, GU14 6DA NO LATER than 11th March 2009, and then attend our Champagne Event on 12th March 2009 to claim your prize if you’re the lucky winner! Remember that you need to attend our Champagne Event on 12th March 2009 to claim the prize – if the first name drawn is not in attendance to claim the prize, we will continue drawing names until a winner claims the prize in person.

Good luck and we’ll look forward to seeing you in the boutique on the 12th March!

Term & Conditions:

  • The winner must be available to claim the prize in person on 12th March at our champagne event.
  • Prizes which are date dependant are subject to availability. If the chosen date is not available, the supplier will use reasonable efforts to offer an alternative.
  • No cash alternative is offered for any prizes.
  • No purchase is necessary to enter this prize draw.
  • All entries must be received by Madeline Isaac-James NO LATER than 11th March 2009.
  • The wedding dress lead-time is a minimum of four months from order date. If a higher value gown is chosen from the Madeline Isaac-James collection, the winner must pay any difference.
  • All prizes which are date dependant must be used by 31/12/10.
  • The winner may use all, or some of the prizes as preferred, but no cash alternative or other alternative will be offered if the bride chooses not to use any or all of the individual supplier’s services / prizes.
  • The winner must be willing to be photographed for publicity purposes.
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We’re already experiencing a massive demand for Saturday wedding dress appointments at our beautiful boutique in Farnborough, so because we understand that our brides are very busy and really value and appreciate this service, and also to ensure you don’t need to delay visiting the boutique for a few weeks, we’ve decided to open 7 days a week!

We still work on an appointment basis – it is pretty much essential that you book your Saturday appointment in advance as we get full very quickly. The weekdays are not so bad and we have much more availability however to avoid disappointment, its best to call us just to double-check we don’t already have a booking. Our new Sunday bridal gown appointments must be pre-booked in advance as we will be opening the boutique especially for brides that visit us on that day.

As with all appointments, we would ask that you let us know before 5pm the day before if you have to cancel – this is especially important with the Sunday wedding dress appointments as our lovely staff will be coming in to open the boutique especially for you. We hope this additional service helps our brides and also further shows our committment to ensuring that our brides receive the very best service and support.

Don’t forget that we’re attending a number of bridal fayres over the next few months – check out the news page on www.madelineisaacjames.com for more details!

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