One of the most important decisions for a shoot, other than choosing a team that you can work well with and will help you create amazing images, is the choice of location. For the first time ever, we decided to shoot the entire collection in a studio rather than on location and when we got up last Monday morning we were so pleased we’d done so given the terrible weather!
As with all campaign shoots, it was an early start for us to make sure that every single dress was packed and ready to go, and that nothing was missed, but pretty much bang on schedule we left at 6am – London-bound, ready to work with our amazing team for one of our key shoots of the year.
I have to say, it’s not often you get to work with such an amazing team but we were lucky to be working with the best-of-the-best in the bridal industry – a true ‘dream team’ of professionals who insist on perfection and quality at all levels. Styling the shoot was Astrid Joss (the Fashion & Beauty Editor of Conde Nast Brides magazine); with Inanch Emir, celebrity hairdresser and multi-award winning Artistic Director of Inanch London (www.inanch.com); award-winning makeup Artist, Sarah Brock described by British Vogue as ‘the go-to makeup artist for award winning bridal makeup’ (www.sarahbmakeup.co.uk) ; ace photographer Jonathan Ryan (www.peoplebyryan.com) assisted by the lovely Nadine Burzler (http://www.nadineburzler.com/); fab videographer Luke Adams of Adams Multimedia (http://www.adamsmultimedia.co.uk/adamsmultimedia.co.uk/Blog/Blog.html) who will be producing a great BTS video for Madeline Isaac-James which you’ll see very soon; Heather Cole of Evelyn Cole Flowers (www.evelyncoleflowers.co.uk) who created THE most fragrant and beautiful arrangements ever; Jane Hardman-Ferris who made some beautiful pieces of millinery (www.hfcouture.co.uk); with the fabulous Stress Free Hire providing a selection of props for us (www.stressfreehire.com) and of course, the ever-wonderful team at Madeline Isaac-James who for this shoot included Natalie, Gwyn and our intern Phuong. A huge thanks to everyone involved, it was a great day and an absolute pleasure to work with you all.
The main campaign images will be released next week, but in the meantime, here’s some snapshots of the behind-the-scenes action!
The finished images will be released next week, and we’ll shortly be releasing the behind-the-scenes video, so keep checking back! Our thanks again to everyone involved in this shoot xx
Who would have thought that a throw-away comment to the lovely Heather Cole, Senior Designer at 
Despite the on/off rain, the entire team worked hard throughout the day to create some really amazing images and were an absolute pleasure to work with. We can’t wait to see the images of the models with British Bulldogs ‘Alfie’ and ‘Lou’ as well as ‘Jamie’ the horse – you’ll need to wait until the official images are released to see them though!
So whilst we were perusing the veritable treasure trove of garters that Charlotte makes, we also came across horseshoes. Not something we’d set out to source, but seeing them sparked a memory of when I was about six years old of being ordered by my mum to run up to the bride and present her with a ‘lucky horseshoe’. Again – tradition. A tradition that we don’t see as much these days (and frankly, when you look at some ‘lucky horseshoes’ you probably wouldn’t want them in your wedding pictures – thinking of those tacky silver plastic things that you see in novelty shops. Yuck). No, the horseshoes by Atelier Rousseau are a frippery that you would quite happily have in your wedding pictures and again, are made with the highest quality materials using authentic traditional lightweight silver horseshoes.
Whilst enjoying vintage champagne and canapes in the beautiful low-beamed Bentley Room of The Haycock, we had the pleasure of meeting family, friends, brides (and grooms) to-be, local business owners and well-wishers, along with fellow designers Annabel Jenkins and Sanyukta Shrestha whose collections are also available at Vow. During the champagne reception, organised groups made their way over to the Gallery to see the results of Lisa and Dave’s hard work. We made our way over the old flagstones in the courtyard with a canapy of trees over our heads and flowers planted all around, towards the Gallery. Wow. Wow. and WOW!
We love all weddings at Madeline Isaac-James, and the wedding of Zara Phillips and Mike Tindall (dubbed by some as the ‘Scottish Royal Wedding’ was no exception! We loved the gorgeous ivory silk faille and silk duchess satin gown designed by Zara’s grandmother’s couturier, Stewart Parvin.
lent to Zara by her mother the Princess Royal, but there are so many beautiful hair accessories available from companies such as 
With a who’s who list of some of the most well-respected names in bridal, the UK’s newest bridal trade show, The Essential Collection taking place at Stoneleigh Park, Warwickshire from Sunday 17th July to Tuesday 19th July 2011 is set to become a key show in the bridal trade calendar. Located at the home of The Royal Agricultural Society of England, Stoneleigh Park is a wonderful 800 acre site with up to 30,000 parking spaces and is less than 100 miles from most of the UK’s major cities, surrounded by beautiful English countryside. Madeline Isaac-James are delighted to be showing our new 2012 gown and accessory collections at this fantastic venue. For visitors and exhibitors alike, there is also a Pimms tent and a BBQ at the end of each day, and a Summer Party for both exhibitors and visitors.
we have one more big exhibition in our diary this year, namely the new and innovative Modern Bride Show. You may have seen this advertised in various bridal magazines and websites over the last few months, and just from the look and feel of those, you’ll note that the Modern Bride Show really is something a little different. Aptly the tagline for the Modern Bride Show is ‘the contemporary wedding show’. This really is the place to go for all brides that are looking for something that little bit different and a little bit special…(well, a LOT special!)…
This event is an inspiring showcase environment where you can spend a single day short-listing everything you need from around 150 great companies. The Modern Bride show is a genuinely 2010 destination which, unlike most current wedding shows, truly reflects the modern bride’s sense of style and her aspirations. You could choose to start your exhilarating adventure with a special river taxi; and will arrive at a very special place where every detail echoes the quality of the experience you’re looking to create on your wedding day. The centre piece of the event is the gorgeous catwalk show and Madeline Isaac-James gowns will of course be a part of this tremendous catwalk show! Beautiful, chic, professional, it’s like a press show – intimate, and designed to leave a lasting impression. With an incomparable selection of designs and styles from fashion forward to traditional, it is the modern bride’s “most inspiring fashion event of the year”.
